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    News — DRAX

    New Year, New [Better] You

    New Year, New [Better] You

    As the title above suggests, the New Year presents an opportunity to start afresh with possible improvements to one’s own domain. The weather isn’t the brightest (depending on where you are), and time feels to slow down a little as we move on through the first quarter of the year. We’ve all, or most of us should be aware of the term referred to as ‘20/20 Vision’, where it’s presumed that a sense of clarity us achieved – which leads me to a question that not many are comfortable with confronting. Are your goals and objectives clear for the year?

    Working in the position that I occupy, I’ve had no other choice but to be diligent and consistent with my stance on moving forward with where Blaque Falcon moves. The above question, is what I deliberately force myself to confront all the time. The consequence of not doing this causes the brand, the products and ultimately the story to stagnate and falter. Let’s look at this in another way.

     

    We can all agree that the natural order of the universe always has to move in one direction: forward, and without understanding this simple universal truth, you can clearly see why a lot of us go through some of the unfortunate circumstances that we endure day-to-day. In my experience, a way to combat this is clarifying your goals and objectives – conversely this doesn’t have to be at the end of the year or at the start of it. You can do it right now! An even easier question you can ask yourself is, what do you want? When we start to question, but most importantly query ourselves internally, you’ll find that your day-to-day actions become much more clearer – inevitably forming the 20/20 vision.

    So what does 2020 hold for Blaque Falcon? Well we’ve already given you a very sneaky preview of our new collection coming soon and while I’m very eager for you all to see it, I’m sure that the new products and design epitomise the forward direction that I envision us moving into.

    Kicking Off Season Two!

    Kicking Off Season Two!

    2017 was the year that pretty much set the pace and tone for Blaque Falcon Clothing and Publishing. The very idea of kicking off a clothing line came to fruition following multiple brainstorms, questions, set-backs and a whole barrage of emails sent to different suppliers and merchandisers. The result was our first collection of clothing and the brand’s publication of its debut novel, Drax. The experience itself was somewhat of an education for myself. To test the market’s waters, last summer I decided to rent my own pop-up shop, and pursue a very short career as a market trader. I traded in Chingford, Brick Lane, Battersea, Tottenham, Enfield and Battersea. I took every opportunity available to receive direct feedback and involvement in getting the brand off the ground.

    With the first-hand experience and lessons learned during this in 2017, I knew that the intention for Season Two was going to be somewhat of a transitional one. I very much wanted to keep the brand’s ethos of regal sovereignty yet take the brand to a period of ascension; and to achieve this was to take Blaque Falcon to a new direction.

    Usually when companies, brands, people of influence etc. announce that they wish to take themselves in a new direction, this usually results in the audience giving a somewhat nervous sense of anticipation of what’s to come next. I’d like to think the host of YouTube videos and other exclusive behind the scenes content on social media have dispelled any sense of doubt of what’s to come for Season Two.

    Season One was, to say the least a warm-up to what we have in store for Season Two. I wanted to kick-start the brand by starting modestly – providing a simplistic, yet a quality controllable collection for both men and women. This involved a minimal line of T-Shirts, long-sleeve t-shirts, jogging bottoms and hoodies for both genders, as well as a unisex Sweatshirt. The feedback was overwhelmingly positive, with the majority of customers and supporters complimenting on the softness and comfort of the products – not to mention the positive reader reviews of my novel Drax. While this was all very humbling and of course exciting, this gave me a detailed enough baseline on where to take Season Two, namely keep doing what you’re doing but better.

    The Season One photoshoots all provided a very urban theme to jump-start, which clearly worked, but to introduce a fresh new outlook, I wanted to bring in a more preppy-summertime theme in. We have a collection of Unisex Casual shirts, and knitted sweatshirts, a range of Mens Chino Trousers and Shorts, Polo -shirts for both men and women as well as some crop-top shirts for women - not to mention a range of unisex Bomber Jackets.

    I have truly been blessed to work with several talented individuals to make Season Two come to fruition. It’s collaborations like these that personally confirmed to me that my entrepreneurial endeavour was very much the correct path to take. As mentioned on previous posts, the Falcon symbolises the visionary power necessary to achieve one’s goal, thus achieving spiritual sovereignty. We as Falconites and Falconettes elevate ourselves to see beyond the horizon, and when necessary, we swoop in for our prey with no permission while also eliminating all distractions en route.

    Ikenna Nwimo

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